Taste of The City
We got a poem in an unfamiliar language. We needed to explore the graphics, structure or text without knowing the meaning of the poem, then apply this element to a design.
I observed continuity and geometric patterns from the letterforms of the poem. I had an urban feeling from a series of explorations. So I used a variety of materials to present a continuous structure, and then I developed 3D structures that are both architectural and organic like a honeycomb, and they could be stretched. I created a brand of honey inspired by this structure and presented it on the logo and packaging design.